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Profico Academy - Dynamic Educational Platform

CLIENT

Jessica Baasch

ROLE

Logo, User Interface

RECOGNITION

CSS Awards

YEAR

2023

OBJECTIVE

To design a illustration for a small business that accurately represents their brand and appeals to their target audience. Webflow is the Berlin-based Series A startup on its way to becoming the leading finance platform for SMEs, freelancers, and self-employed persons.

WHAT WE'VE DONE

Strategic Discovery
Web application redesign & optimization
Mobile application redesign & optimization
Landing page redesign & optimization
Component-based UI-kit
Product Design Sprints to explore new functionality

Strategic Discovery
Web application redesign & optimization
Mobile application redesign & optimization
Landing page redesign & optimization
Component-based UI-kit
Product Design Sprints to explore new functionality

Strategic Discovery
Web application redesign & optimization
Mobile application redesign & optimization
Landing page redesign & optimization
Component-based UI-kit
Product Design Sprints to explore new functionality

CREATIVE PROCESS

Research: I conducted research on the business's values, competitors, and target audience to gain a better understanding of their brand and industry.
Sketching: Using the insights from my research, I sketched several logo concepts to explore different design directions.
Digital Design: After reviewing the sketches with the client, I created several digital designs using Adobe Illustrator.
Refinement: I refined the chosen design based on the client's feedback and made small adjustments to ensure it was the best representation of their brand.
Finalization: I delivered the final logo design in various file formats to ensure that it was suitable for both digital and print use.

Research: I conducted research on the business's values, competitors, and target audience to gain a better understanding of their brand and industry.
Sketching: Using the insights from my research, I sketched several logo concepts to explore different design directions.
Digital Design: After reviewing the sketches with the client, I created several digital designs using Adobe Illustrator.
Refinement: I refined the chosen design based on the client's feedback and made small adjustments to ensure it was the best representation of their brand.
Finalization: I delivered the final logo design in various file formats to ensure that it was suitable for both digital and print use.

Research: I conducted research on the business's values, competitors, and target audience to gain a better understanding of their brand and industry.
Sketching: Using the insights from my research, I sketched several logo concepts to explore different design directions.
Digital Design: After reviewing the sketches with the client, I created several digital designs using Adobe Illustrator.
Refinement: I refined the chosen design based on the client's feedback and made small adjustments to ensure it was the best representation of their brand.
Finalization: I delivered the final logo design in various file formats to ensure that it was suitable for both digital and print use.

RESULTS

Profico Academy has empowered thousands of learners to enhance their skills and advance their careers.

CONCLUSION

Profico Academy's success underscores the importance of accessible and engaging education in empowering individuals to thrive in the digital age.

RECENT WORKS